Standards we do not compromise on
From the ingredients we buy to the bag that arrives at your door, every step is documented so you can feel confident about what you are feeding.
Sourcing
We work with a short list of suppliers we know by name, and we only partner with businesses that can tell us exactly where their raw materials come from.
Production
Our recipes are made in facilities that follow recognised food-safety management practices, with documented cleaning, allergen and batch controls.
Testing
Batches are checked for nutritional accuracy and microbiological safety before release, and we retain samples from each production run so we can look back at any pack you have bought.
Traceability
Every pack carries a batch code. If you ever have a question about your pet’s food, that code lets us trace when and where it was made.
Packaging
We use resealable, food-grade packaging and are steadily reducing plastic across our range.
Tell us what you think
If something is not right, we want to know. Get in touch and our team will look into it with you.